The Ocean Sound range of frozen food is exclusively available from Friars Pride and includes Wholetail Scampi and Fish Cakes, with their improved recipe and 40% fish content.
The brand was developed to bring fish and chip shops and caterers an improved offering when it comes to fish cakes, including an improved flavour profile with the all important improved fish content. The challenge was to achieve this and still enable the product to be well priced. In addition the Ocean Sound range sought to develop a quality wholetail scampi that could be offered to fish and chip shops and wider caterers again at the right price point to increase sales with out compromising quality. This offers an opportunity for outlets to grow sales profitably whilst offering consumers the quality wholetail scampi they desire and ensures they return to purchase more.
At the National Fish & Chip Awards 2019, Ocean Sound Wholetail Scampi was a clear winner. Being the scampi line listed in a number of those businesses securing top positions across a number of categories.
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