Golden Year for Elite Fish and Chips at 30!

Time to Celebrate for Elite Fish and Chips!

Friars Pride love to promote positivity within the Fish and Chip industry, and in this blog post we talk about one of our customers, Elite Fish and Chips in Lincolnshire, and their 30th birthday! With an impressive 3 shops on their roster, Elite Fish and Chips can be found in Lincoln, Sleaford and Ruskington, with all shops supplying fantastic MSC certified Fish & Chips as well as an impressive array of other products.

Heading into their 30th year, Elite have chosen to give something back and have a whole host of charitable events planned out with the aim of reaching £30,000 in charitable donations. So far this year, the most notable event was in June, coming in the form of a 1940's themed evening which was held in the Sleaford restaurant. This was marked by the return (for the third time!) of the fabulous wartime singer Heather Marie.

All proceeds from the event went towards Elite's 3 nominated charities for 2018, RAF Wings Appeal, RNLI and Sleaford Dementia Group. Furthermore Duty Manager of Elite Sleaford, Emma Hyde, convinced her husband David to chip in and grit his teeth in order to raise money. His method of fundraising, however, leaving him feeling a little ripped off; that's right, he put himself forward for a charity male chest wax!

Although it's not only hair loss that Elite have turned to in their 30th year, to put the hairs back on your chest they have created a specially brewed beer with the Lincolnshire Brewing Company in Langworth. Elite involved their customers in the creation of the beer with a competition to come up with the name. Loyal customer, John Walker, came up with the final title for the Lincolnshire tipple, Ruslinford Ale, which cleverly combines Elite's three locations (Ruskington, Lincoln and Sleaford) in the order that the shops opened. With all of the fundraising, Elite have still managed to plan for their 30th birthday party, which will be taking place in September.
There will also be taste bud tingling celebrations that will take place in each of the Elite Fish and Chip's shops on the 8th of September, keep up to date with all Elite's news and offers via their social media channels!
Happy 30th birthday Elite!

If your Fish and Chip shop has a special event or a noteworthy milestone coming up then let us know by sending an email to with full details.

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